Creative Producer for Parce Rum, a small batch, hand-crafted rum from Colombia. To stay true to the brand, we doubled down on its inextricable link to Colombia and its people—capturing the happiness they exude as the guiding force for our creation of the brand’s identity. Photography by Alex Wallbaum.
Brand Identity, Promotional Collateral, Strategy, Digital Marketing, Custom Typeface
Studio: Varyer
Brand Identity, Promotional Collateral, Strategy, Digital Marketing, Custom Typeface
Studio: Varyer